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Should You Hire a Business Coach?

You have all these ideas and all these things you could do, and you just don’t know where to focus.

You see EVERYONE else killin’ it in their businesses and although you seem to be doing exactly what they’re doing, you feel like you’re not getting the same results.

Your significant other is starting to get real bored with the fact that ALL YOU EVER TALK ABOUT is your business.

You’re indecisive. Should I create a course? Should I raise my prices? Should I change my copy? Should I start a Facebook group?

You’re constantly comparing yourself to other entrepreneurs. Well she did that, maybe I should.

This phrase is a repeat in your head: How do I make MORE MONEY?

It might be time to hire a business coach.

Should you hire a business coach?

You’ve got a few tabs open to coaches websites, have done a few google or FB group searches for “is hiring a business coach worth it”.

But you see the prices and you think: How can talking to someone for 60 minutes fix all my problems!? Let alone for that price!

Sure, it’s an investment.

You were hoping to start this online business thing to not have to invest a lot.

But if you resonate with all of those feelings above, it’s likely going to be one of the best investments you make.

Here are my favorite benefits of working with a business coach:

Accountability & Motivation

If you are anything like me, you’ve got a big ol’ list of things you should do/want to do in your business but you always find other “important” things to do instead. Like scrolling through your FB news feed AGAIN or writing another blog post or making another list of things you shoud do/want to do and then reorganizing your list of things you shoud do/want to do.

A business coach will help you see what things will give you the best return on your time investment and they will give you the accountability to actually do. those. things.

It’s a strange thing, but if you have someone THAT YOU’RE PAYING tell you to get something done by your next call, you’ll want to get it done.


You don’t want to waste your money. And if you don’t get it done, the next time you talk you’re going to have to spend time talking about why you didn’t get that done instead of moving on to the next step of getting you where you want to be.

Sure, having an accountability partner or mastermind group can help with accountability. But in my experience, when you put money on the line, it’s way more effective.

Fresh Ideas

Someone that doesn’t know you all that well (or at all) is able to see your business in a different light. Not only that, but they’ve worked deeply with a lot of other entrepreneurs and different business models and bring that experience into your business.

We get stuck in our own thoughts and experiences which often turns into days and weeks of swirling the same ol’ ideas around in our heads.

You know that feeling when you stumble upon an article explaining some new way of doing things and a light-bulb goes off in your head? Like, “Why did I never think of that!”?

Business coaches give you those light-bulb moments all the time. Why wait until you maybe, one-day, if you’re lucky, stumble upon that article?

It’s all about you

And it’s nice when it’s all about us. Because your boyfriend/husband/best friend/accountability partner/online friends can’t always make it all about you.

With those people, there is always an exchange of focus. You talk about you, they talk about themselves, they relate your problems to their problems.

With a business coach- it’s all about you. Complete focus on YOUR problems, YOUR struggles, YOUR business.

It’s nice to be selfish sometimes and if you want to be a good girlfriend/husband/accountability partner/online friend/human, you can save your selfishness for your business coach.

They become your champions

And even your best business friends and future business partners too! When you get close with your business coach, they support you outside your calls. They tend to spread the word about you online, follow up with you when you’re doing something awesome and refer you to their friends and colleagues.

Starting off with a business relationship doesn’t mean it has to end with that. It’s pretty nice to have someone that really knows you stay in your corner even after you’ve wrapped up your session.

And when you really click- you’re complimentary skills could even turn into a partnership. (That photo up above is when my first coach Heather visited me in France to work together on a product.)

Choosing a Coach

Take some time to list out your biggest struggles right now.

Although most business coaches can help you with all aspects of business, many focus on (or are particularly good with) specific issues. It’s always good to start with your biggest problem (which often leads to lots of other little ones).

Like anything in life, you don’t have to go all in.

If you’re worried you can’t afford a business coach, or what will happen if you don’t jive well with one you choose, remember it’s not a for-the-rest-of-your-life investment.

You can try it out with just one session or over a short period or even in a mastermind.

Here at FTF, I love offering a combination of coaching and mastermind as my way of getting to dive deep with those that could use my help. Check out my Accelerate Mastermind here. 



Leah Kalamakis Leah Kalamakis is the founder of The Freelance To Freedom Project and a web designer/developer for brilliant entrepreneurs. When she’s not hanging out in the FTF Community, you can find her people watching on the streets of NYC. Come say hi on Twitter, Instagram, or Facebook.

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{ 20 comments… add one }
  • love this post and great minds clearly think alike — I just opened up registration for a webinar next Wednesday that’s all about how to know if you’re ready for a coach, what kind of coach will fit your needs and what questions to ask as you’re looking for the right fit! It can be such an overwhelming process for folks. Oh, and p.s. I’m a kick-ass activation coach bridging business and lifestyle. 🙂

    • Leah Kalamakis Leah

      Oh, sounds like a fabulous webinar! And yes, although I haven’t worked with you as a coach- I know you’re a kick-ass human which means you MUST be a kick-ass coach. We often think we need help in a certain way, like “Business” coach, but the reality is that as solo-preneurs, life and business sure blend together so that combo is important.

  • Great post! When I first started my business, I couldn’t imagine hiring a business coach. It just seemed so . . . I don’t know, but I didn’t think I ever would. A year later, I decided to try it. 3 months later, my business had grown exponentially, and she’s still helping figure things out and keep moving forward and growing. Now I definitely recommend that people try it.

    • Leah Kalamakis Leah

      Yes! I love hearing how it’s helped you too. Exponential growth is always wonderful 🙂

  • Leah, great article and of course just like I thought, I need a business coach to help me find my way in business. Thank you for providing some examples of coaches. I know that your main audience is women but since there are some guys in the ranks, maybe you would throw in a few examples for the guys too? Just a thought. 🙂

    I’m gonna go see if I can find a coach that does not require me to be a highly-creative woman. lol

    • Leah Kalamakis Leah

      Glad it helped you Valik! And yes, I know I’m missing men coaches but unfortunately I don’t know any off the top of my head! Will be on the lookout though 🙂 HOWEVER- Just because they’re women doesn’t mean they only work with women. Several, if not all of the ones I listed, and of course that I didn’t list work with men so don’t let that stop you from getting the help you need.

  • I’ll pretend to not be offended that you didn’t mention me. 😉 Kidding! This is such a great post, and I’ll definitely be referencing it. I love being a biz coach for bloggers + other online creatives. It’s the most fulfilling decision I’ve ever made!

    • Leah Kalamakis Leah

      You know, I realized after I wrote this that I couldn’t possibly add every coach out there and might offend someone. So I do hope that isn’t the case. Just wanted to give people some ideas of different niches/specialties, not necessarily recommendations as I know these ladies but certainly haven’t worked with them all! Thanks for pimpin’ yourself though as I know there are readers who need just what you have to offer!

  • I was just about to ask a question or two about business coaches in a Facebook group, when I got your newsletter about this post. Right on time and so much good info. Thank you so much.

  • I love the perspective you’ve given to this theme. It’s a subject that can easily be seen as “not for me”. Oh! And breaking out the coaches you recommend by subject is a great idea. I love Jen Vertanen, have the pleasure to know her in person and spent a weekend in Portland with her not long ago and heard her talking about teams and lean and she kicks ass!

  • Great post, Leah. I certainly wouldn’t be doing what I’m doing today without my wonderful coaches. Heather Thorkelson in particular is an amazing coach if you want to shift your mindset and get moving forward.

  • Yes, yes!! Not having a business coach is like trying to sit without a backbone, seriously! Thank you for the recommendations Leah! You are the expert <3

  • Hello
    Just fund this ´community all the way from Denmark, Scandinavia, and really like it.
    I need a business coach, and since its not a big industry in Denmark I am considering a business coach from USA and one from Canada, but to “shy” to make contact and unsure if the programmes and offerings will be a fit.
    Do any of you have tried out a business coach from another country with good results.? I need to cut business to the bone and get help on my niche and branding and simple online marketing as a music therapist and voice consultant.

    Greetings from Aarhus, Denmark 🙂

    • Leah Kalamakis Leah

      I think it really doesn’t matter where your coach is from as long as you can speak the same language! Don’t be shy! Just reach out to some that interest you and they will help you decide whether you are a good for for their offerings. But even if the “coaching business” isn’t as big in Denmark as other places, I’m certain you could find one there. Maybe look for some bigger groups of coaches on Facebook, join them and post about looking for a coach in Denmark. Solveig Malvik may be someone that can help you: Maybe reach out to her and see if she’s a good fit and if not, whether or not she can recommend any other coaches.

  • Great post! A must read for anyone who is thinking about getting a coach (and wondering if it is worth it)!

  • This is such a great article.The perks of working with a coach are obvious from your list but I must point out that you have to already be very self-motivated and action-oriented to get the results you’ve experienced!

    An effective coaching relationship is a collaboration where the sum is greater than the parts- and at the core is action.

    You are awesome! Loved this read!

  • I hired a business coach earlier this year and was initially nervous because it was such a huge investment for me – financially, time-wise and emotionally. It ended up being one of the best decisions I’ve made for my business. I felt like she helped me achieve so much in such a short amount of time. Not only that, but she provided such great constructive feedback, encouragement and support.

  • Teresa Faria

    Hi Leah! Thank you for the information. I have been recently thinking about hiring a coach. I will definitly hire a coach as soon as I can.

  • So many entreprenuers go into business knowing their product and market inside out, but lacking some of the things it takes to be a succesful business owner, there is no shame in it. It is simply a new experience. As you said above, you don’t have to go it all alone, and a coach can support in many ways.

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